Browsing tires on Firestone Auto Care’s site wasn’t as simple as picking one you liked, fitment depends on the exact vehicle, so a tire that looked right could turn out not to fit at all. I designed a Tire Catalog with a vehicle entry flow (year, make, model, submodel) that let people check fitment against any tire in the catalog, along with filtering by brand, performance and type, and season and terrain, and tire education content to help people understand what actually mattered for their vehicle. I also built an advanced Figma prototype to test the full flow for research before development.
